Open in app

Sign In

Write

Sign In

AR Insider

332 Followers

Home

About

23 hours ago

What’s Amazon’s Visual Search Play?

Amazon has been back & forth on visual search — a flavor of AR that lets you identify and contextualize items with your smartphone camera (and someday smart glasses). The thought is that Amazon can benefit from visual search as an additional front-end for eCommerce. Past visual search efforts from…

Amazon

3 min read

What’s Amazon’s Visual Search Play?
What’s Amazon’s Visual Search Play?
Amazon

3 min read


2 days ago

Can Snap Scale Lens Creation Beyond its Own Walls?

AR hasn’t demonstrated the world-changing capabilities that were touted in its circa-2017 hype cycle, but it’s finding success in specific areas. Those include enterprise productivity and brand marketing, both of which were examined in recent ARtillery Intelligence reports. Zeroing in on AR marketing, one company leading the way in providing…

Snap

4 min read

Can Snap Scale Lens Creation Beyond its Own Walls?
Can Snap Scale Lens Creation Beyond its Own Walls?
Snap

4 min read


3 days ago

What Subsectors Are Driving the XR Market?

Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. A few times per year, it goes into isolation and buries itself deep in financial modeling. One such exercise recently examined the full spatial spectrum. By that we mean the main…

Xr

3 min read

What Subsectors Are Driving the XR Market?
What Subsectors Are Driving the XR Market?
Xr

3 min read


Sep 21

Will VR Revenue Reach $20 Billion by 2027?

ARtillery Intelligence publishes its five-year outlook for VR revenues. - LOS ANGELES, September 21, 2023: ARtillery Intelligence today released a new report that projects VR revenue to grow from $9.04 billion in 2022 to $20.3 billion in 2027, a 17.6 percent compound annual growth rate. …

VR

3 min read

Will VR Revenue Reach $20 Billion by 2027?
Will VR Revenue Reach $20 Billion by 2027?
VR

3 min read


Sep 18

TikTok Strikes its Latest AR Milestone

Since launching Effects House, TikTok’s AR efforts have been fairly quiet, but gaining steam in the background. For those unfamiliar, Effects House is TikTok’s AR creation platform. Sort of like Snap’s Lens Studio and Meta Spark, it’s meant to scale AR creation through crowdsourcing. Effects House also notably follows the…

Ti̇ktok

3 min read

TikTok Strikes its Latest AR Milestone
TikTok Strikes its Latest AR Milestone
Ti̇ktok

3 min read


Sep 13

ArborXR Directory Elevates XR’s Ecosystem

One challenge in early-stage tech sectors is that they have opportune but dispersed ecosystems. By ecosystem, we mean the value chain of supporting parts & players — as well as the connections that bind them. It’s all about companies and professionals finding each other. This becomes a function of transparency…

Xr

3 min read

ArborXR Directory Elevates XR’s Ecosystem
ArborXR Directory Elevates XR’s Ecosystem
Xr

3 min read


Sep 7

Snap’s AR Monuments Mark Community Throughlines

Snap and The Los Angeles County Museum of Art (LACMA) today released a new collection of AR monuments. The third and final series of Snap and LACMA’s Monumental Perspectives features five AR lenses that mark cultural throughlines in various LA communities. As a multi-year initiative between Snap and LACMA, Monumental…

Art

5 min read

Snap’s AR Monuments Mark Community Throughlines
Snap’s AR Monuments Mark Community Throughlines
Art

5 min read


Aug 31

ARtillery Briefs, Episode 69: The State of Spatial Computing

Spatial computing — including AR, VR, and other immersive tech — continues to offer the means to enhance the ways that we work, play, and live. But though that potential lies underneath, there have been ups and downs, characteristic of early-stage industries and hype cycles. So where are we now…

AR

3 min read

ARtillery Briefs, Episode 69: The State of Spatial Computing
ARtillery Briefs, Episode 69: The State of Spatial Computing
AR

3 min read


Aug 29

Where is VR in its Industry Lifecycle?

Spatial computing — including AR, VR, and other immersive tech — continues to alter the ways that we work, play, and live. But there have been ups and downs, characteristic of hype cycles. The pendulum has swung towards over-investment, then towards market correction. That leaves us now in a sort…

VR

4 min read

Where is VR in its Industry Lifecycle?
Where is VR in its Industry Lifecycle?
VR

4 min read


Aug 23

Is AR’s Fully-Actualized Self a Decade Away?

One of the key lessons that the AR (and VR) industry learned after its circa-2017 hype cycle is that it’s generally not a good idea to set overblown expectations. Many companies and investors got burned from believing that AR’s revolutionary impact was imminent. Consumers have also been turned off to…

AR

4 min read

Is AR’s Fully-Actualized Self a Decade Away?
Is AR’s Fully-Actualized Self a Decade Away?
AR

4 min read

AR Insider

AR Insider

332 Followers

A publication about spatial computing | Brought to you by ARtillery Intelligence.

Following
  • echo3D

    echo3D

  • Tony Parisi

    Tony Parisi

  • Charlie Fink

    Charlie Fink

  • Avi Bar-Zeev

    Avi Bar-Zeev

  • Dr. Joachim Scholz

    Dr. Joachim Scholz

See all (11)

Help

Status

Writers

Blog

Careers

Privacy

Terms

About

Text to speech

Teams