Will Google’s ‘AI Mode’ Accelerate AR?AR and AI continue to converge. This includes everything from “ generative AR” in creative workflows to AI’s user-facing role in smart…2d ago2d ago
Case Study: Surepoint Lessens Machine Downtime with ARThough we spend ample time examining consumer-based XR endpoints, greater near-term impact is seen in the enterprise. This includes brands…4d ago4d ago
Survey: What Types of AR Experiences Do Consumers Want?Industry rhetoric about AR’s world-changing status sometimes outweighs evidence that it’s captivating consumers today. Though we see some…5d ago5d ago
Published inAR/VR Journey: Augmented & Virtual Reality MagazineNew Study Calculates Annual XR Funding at $1.6 BillionLOS ANGELES, April 17, 2025: ARtillery Intelligence today released a new report that calculates global investments in private XR companies…Apr 17Apr 17
Case Study: AR Helps Decommission Nuclear Plants SafelyThough we spend ample time examining consumer-based XR endpoints, greater near-term impact is seen in the enterprise. This includes brands…Apr 16Apr 16
Survey: How Much are Consumers Willing to Pay For AR?Industry rhetoric about AR’s world-changing status sometimes outweighs evidence that it’s captivating consumers today. Though we see some…Apr 14Apr 14
Survey: What Mobile AR Experiences Do Consumers Like Most?Industry rhetoric about AR’s world-changing status sometimes outweighs evidence that it’s captivating consumers today. Though we see some…Apr 7Apr 7
New Study Projects Mobile AR Revenue to Reach $15 Billion by 2029LOS ANGELES, April 3, 2025: ARtillery Intelligence today released a new report that projects global mobile AR annual revenue to grow from…Apr 3Apr 3
Case Study: GE Elevates Medical Training with ARThough we spend ample time examining consumer-based XR endpoints, greater near-term impact is seen in the enterprise. This includes brands…Apr 1Apr 1
Snap Commemorates Six Months of SpectaclesIt’s hard to believe it’s been six months since Snap unveiled Spectacles, Gen 5 at its September Partner Summit. We were there for the…Mar 17Mar 17